Builder · Connector · Creative

Alyas
Ali

I've always been a people-first kind of person. I genuinely believe that if you take care of relationships, everything else follows.

Alyas Ali
Toronto, ON — 2026

I've helped build businesses from scratch on models that flat out didn't exist yet. We were pioneering paid online streaming at Jump TV and NeuLion before anyone was really taking it seriously, and I've been part of scaling disruptive ideas into real businesses ever since.

I'm an engineer by training who gravitates to the human side of things ; brand building, partnership growth, community, storytelling. Right brain and left brain, always at the same table.

Every win I've had traces back to a real connection with a real person. Being a connector is everything.

15+
Years Building Brands & Platforms
4
Disruptive Ventures Co-Built
Relationships That Matter

The Journey

2024 — Now
VP, Growth & Partnerships
OuiSi Inc.
Driving partner-led growth across education, mental health, and senior-care markets. Building the kind of institutional relationships that actually stick.
2014 — 2023
Co-Founder & VP, Growth
Spacefy Inc.
Co-built a two-sided marketplace that unlocked commercial spaces nobody knew could be monetized, Connecting creatives with places to make their work happen.
2010 — 2014
Product Manager & Technical Sales
NeuLion Inc.
Supported major sports and media enterprises through the early days of IPTV. Bridging technology and human outcomes before the market caught up.
2008 — 2010
Marketing & Brand Manager
Jump TV
Led performance marketing across 100+ streaming properties, pioneering online TV distribution before Netflix made it a household word. 5× ROI. $1.65M above forecast.

What I Bring

The Toolkit

Strategic Partnerships
Recruiting, enabling, and scaling partner ecosystems that actually grow.
Go-to-Market Strategy
Building the plan and running it, from positioning to activation.
Brand Building
Crafting identities and communities that people actually want to be part of.
Marketplace Growth
Balancing supply and demand on two-sided platforms, the hard way and the right way.
Cross-Functional Leadership
Getting product, marketing, ops, and sales to move in the same direction.
Creative Direction
Engineering background meets creative instinct, both sides always open.
Side Ventures

I'm on the Guestlist

Producer & Host

Exploring the pulse of the music industry across Canada and beyond. Combining a lifelong passion for audio with creative storytelling, this podcast delves into the intersection of art, business, and culture through in-depth conversations.

YouTube Spotify Instagram
I'm on the Guestlist Podcast
Podcast Interview

Made for
Kings &
Rogues

MFKR is a lifestyle brand built for people who do great things in a rebellious way, seeking adventure, individuality, and community all at once. It's a creative outlet and a testament to the idea that the best brands are built around real human energy.

Visit MFKR.co →

Let's Connect

Open to great
conversations.

If you're building something worth talking about, I'd love to explore what we could do together.

Email Me